Video Production Blog
What to Look for in a Video Partner
Finding the right business partner isn’t easy. You can look at a company’s client list, portfolio, pricing, and more, and still end up with a tough-to-manage relationship that’s more trouble than it’s worth. So how can you make sure your video partner is actually going to be worth partnering with?
How to Make a Successful CEO Profile Video
I’ve had the privilege of meeting hundreds of CEOs, company founders, presidents, and C-Suite executives over the years. It’s always fascinating and inspiring to learn first-hand what makes them tick and to hear them describe their vision for their companies. And that’s the main reason for making a CEO profile
How to Integrate Branded Content Marketing into Your Social Media Strategy
Company brands love to use social media because of its potential to reach as many as three billion social users at no cost. Whether you’re a small, medium, or a large business, social platforms can help your company attract prospective customers, increase brand awareness, and grow affordably – though it
Tips on Covering a Live Sporting Event in NYC
We recently teamed up with the New York Road Runners again to provide multi-camera coverage of the famed Fifth Avenue Mile races sponsored by New Balance. This exciting event consisted of 22 heats with more than 7,700 participants, and runners ranging from 8 to over 90 years old. There are
How to Create an App Launch Video that Actually Works.
Last month we delivered a mobile product launch video that addresses the key challenges most companies face when launching a new app. The video started generating sales from day one and has been a resounding success by every measure. “We opened our presentation by showing the video. The entire crowd
Multi-camera broadcast-quality 4K video production of the opera “La Traviata”
I love music. I listen to music constantly. And there’s nothing I enjoy more than working on a high-quality video project that involves music. We recently completed a multi-camera broadcast-quality 4K video production of Verdi’s classic opera “La Traviata,” starring soprano Sarah Moulton-Faux in the lead role of Violetta. It