Video Production Blog
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How Much Does it Cost to Make a Video?
At least 10 times a week someone calls my office and asks “How much does it cost to make a video?” or some variation on that.
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Indigo Productions Named a Top B2B Video Production Company in New York City
CEO, Indigo Productions Every year, Clutch announces its Leader Awards, a list of the highest-performing B2B service providers by geographic location. We’re thrilled to announce that Indigo Productions has been named a top B2B company in New York City in the creative and design category. It’s an honor to be
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What to Wear for a TV Interview or a Video Production Shoot
CEO, Indigo Productions It never ceases to amaze me how many people – including VERY high-profile people – show up for television and video shoots wearing clothes that look terrible on camera. A proper wardrobe is critical. Viewers decide whether they like you and trust you almost instantly, and what
Blogs:
How to Use Video Structured Data from Schema.org?
The latest buzzword that took the Web by storm is Structured Data. Everybody knows of it but not everybody knows how to use it—and why exactly? Structured data is a group of markup tags that webmasters can use to embed into their website, so search engines can easily add rich
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How Can Web Videos Help My Marketing Efforts?
There are numerous ways in which web videos can enhance your marketing campaign. Those include but are not limited to: Increased Engagement – videos are more engaging than plain text or images, thus having the ability to capture and retain the viewer’s attention. Enhanced Reach – videos can be posted
Timelapse Promotional Video Idea for the Sports Industry – NHL Stanley CUP Promo Video Case Study
Looking for an idea for a promo timelapse video? Need a promotional video for sports industry? First thing’s first though, so please watch the final promo video – shot in time-lapse at the World-famous Times Square – we presented to the fine folks at NHL Stanley CUP! https://vimeo.com/60841738 Check out Indigo
Failed Guerrilla Marketing Campaign Example from Chicago
In yesterday’s blog article, we looked at 50 amazing guerrilla marketing examples. Lets now focus on a single Guerrilla Advertising example and take a closer look at what they did. The subject of our study is a “Texting can wait” campaign carried our by a car mechanic Erie-LaSalle Body Shop
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How Can Video Production Help Real Estate? Virtual Tours for Properties
In today’s day and age – which some already call the Age of Information – videos are used by businesses for a variety of purposes in many different industries. Lets look at one industry in particular – real estate. How can realtors use video production to further their sales? One
How to Optimize a Video for Search Engines?
When you’ve spent your time and money into making a marketing video for your organization you want to get back every dime out of your web video production project that you can – here’s when the Internet can come to the rescue. Internet is a beautiful place. One of its