Video Production Blog

Social media video on Instagram

How do you create social media videos for multiple platforms?

Social media has changed the way video is distributed. While standard 15s and 30s spots for broadcast television still thrive, these new platforms have become essential. When launching a media campaign you must consider Instagram, Facebook, Snapchat, TikTok, Youtube, and more. However, unlike television, social media sites do not have

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Costume designer chooses outfit

What to Wear for a TV Interview or a Video Production Shoot

By Max Rosen, CEO, Indigo Productions It never ceases to amaze me how many people – including VERY high-profile people – show up for television and video shoots wearing clothes that look terrible on camera. A proper wardrobe is critical.  Viewers decide whether they like you and trust you almost

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Video being shot

How Much Does it Cost to Make a Promo Video?

At least 10 times a week someone calls my office and asks “How much does it cost to make a video?” or some variation on that. This is a difficult question to answer because there are so many factors involved – but I’ve given it my best shot. I also

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