As a creative business, Indigo Productions understands the importance of properly showcasing one’s work, products, accomplishments, and success stories.
Sizzle reels – also referred to as demo reels, highlight reels, or promo reels – are a critical component of any communication portfolio. In many cases, the sizzle reel will be the first thing that your prospective customer will look at when evaluating your work, product, or service.
Indigo Productions is a Sizzle Reel Production Company
In today’s digital world, a sizzle reel becomes a company’s digital business card. That’s why creating a captivating and attention-grabbing sizzle video can make the difference between a sale and a lost opportunity. Indigo is uniquely qualified to produce best-in-class sizzle reels for companies looking to make an unforgettable first impression.
Great sizzle reels have many distinct characteristics:
- They tell a story: Fluidly weaving together products, images, videos, performances, and more
- They pack a punch: Keeping viewers transfixed and entertained, wanting to see more
- They’re well-paced: Creatively blending together snippets of visual data
- They’re economical: Providing the right balance of content and efficiency. They’re short, sweet, and to the point
- They have great music: Avoiding cliché in favor of modern, compelling soundtracks
- They’re relevant: Precisely targeting the desired audience. After all, pharma executives are different from fashion executives
- They’re emotional: With a point of view and a defined thematic tone – be it inspiring, adventurous, innovative, compassionate, humorous, creative, or traditional.
From our decades of experience, we have thousands of satisfied clients who have used our Sizzle Video Production services. Here’s a selection of reviews from real clients.
Indigo is truly a team; your team. They jumped in with both feet to make something new and exciting happen and delivered exactly what I asked for but went above and beyond in quality, scope & creativity. The head of the company and team is transparent, results-driven and highly effective. So good I almost want to keep it a secret so I have them all to myself! LOL.
— Senior VP of Worldwide Content
We were blown away by Indigo's outstanding job! With 70 people on set, high-level artists, elaborate group shots, complex lighting & multi-visionary set-ups, a dozen interviews, several pivots and multiple live feeds to our creative departments, it took a truly extraordinary team to complete this on schedule and on budget.
I'm constantly impressed by Indigo Productions, they're an amazing company. As a Preferred Partner & Vendor here at Salesforce, they've created over 50 videos for us over the years. Indigo has a great team of professionals whose work is consistently innovative, visually stunning, and most importantly, masterful in delivering a powerful message.
— Enterprise Director
Madame Tussauds loves working with Indigo! We've hired the team for very unique shoots and despite our many crazy asks and sometimes high-pressure environment, they always produce an amazing final product. When we're working with A-list talent to launch new projects or figures, we know we can count on the Indigo team.
— Marketing Coordinator
We could not have asked for a smoother virtual event! The Indigo team was very flexible with our many demands, mindful of prep work, and committed to delivering perfect quality from a production standpoint throughout the event. THANK YOU!
— Marketing Specialist
Really enjoyed collaborating with Indigo! We had some persona videos we needed them to produce in a very short period of time. They were extremely responsive, professional, efficient, and ultimately executed very high quality videos. We were all impressed by their work.
— Chief Marketing Officer
We LOVE the commercial that Indigo produced for our fantasy sports app! Indigo was incredibly easy to work with and mind-bogglingly quick. The quality is stunning, and everyone at our company is thrilled with the way Indigo brilliantly integrated our product into a funny, powerful, gorgeous, high-end spot.
Super experienced, and very high-quality output. Created 4 big brand glossy videos, with high-quality modern editing and style. Max and team are really knowledgeable, they cut through the noise and give you the information you need to get what you want from your budget.
— Executive Director
Our Process to Create Sizzle Reels
To create a great sizzle reel our expert team of editors, composers, designers, animators, writers, and marketers first become intimately familiar with the client’s body of work.
From this, we determine a tone and point of view that addresses a number of questions:
- What does this company stand for?
- What is the narrative that needs to be woven with these work samples?
- What is a thematic chord that links these assets together?
- What is the proper pace and style?
- Who are the audiences that will be viewing this reel?
- What’s the right tone for them?
- What is the company selling?
- Which assets should be emphasized?
First, we select the perfect soundtrack to set the pace and personality of the piece. Then our excellent team of editors weaves together your assets in a way that interlaces snippets of work along with creative enhancements to best showcase.
Why Companies Need Sizzle Reels
Sizzle reels are ideal for creative service companies (film producers, artists, performers, marketing firms, animators, etc.) and are also used frequently in a host of other industries. We have developed demo reels for verticals including:
- Public Relations
- Technology/Consumer Electronics
Do you want to impress customers in two minutes or less? Let us handle your sizzle reel!