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Smithfield Ham Holiday Giveback
Indigo and Hunter Public Relations joined forces with Smithfield and Little Big Town country music star Kimberly Schlapman to help feed hungry homes during the holiday season. We disguised Kimberly as a checkout clerk so she could surprise grocery shoppers with a little holiday cheer.  Kimberly handed out $100 gift cards to everyone in the store, and we captured all the bewilderment, delight, and elation that followed.  Naturally some eagle-eyed shoppers recognized…
Kellogg's Breakfast Skippervention
Indigo Productions and Edelman PR teamed up with Kellogg’s and Maria Menounos on a viral video campaign to tackle the not-so-serious problem of people habitually skipping breakfast and the very real consequences this behavior can have on the rest of your day. After considering numerous options, we realized there was only one way to really reach these people, and that was face-to-face. After all, many of them didn’t even know…

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