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Behind the Scenes: Jeff Koons’ Balloon Flower

Legendary American artist Jeff Koons had his “Balloon Flower (Blue)” auctioned at Christies last night, where it sold for $16,882,500. Daaaamn! The Indigo team videotaped the unwrapping of the sculpture as a time lapse sequence. Our crew started shooting at 9:00pm and finished at 5:00am the following day. Check out the final video on Christies’ website:

Got a favorite Jeff Koons piece? Let us know:


Remember the Salma Hayek PSA we shot? We wrote about it last week. Well, now it’s now officially posted online. Check out the English-language version here:

Here is some selected press on this project:


Indigo’s PSA Scholarship Contest Winners

Each year Indigo Productions awards scholarship prizes to college and university students who make outstanding Public Service Announcement videos.

Congratulations to our 2010 winners!

1st prize: $1,000 Gina Casazza Hunter College Film & Media Department Gina’s PSA was a favorite with our panel for its raw emotional power. Gina became active in MADD when she was personally affected by a drunk driver.  She made this video to bring home the message that drunk driving affects many more people than just the crash victims. Mothers Against Drunk Driving

2nd prize: $500 Casey Sandala

New Promo: 505 West 37th

We just finished a very cool promo for a luxury rental building located in Midtown West. The challenge was not to use any actors for it. Mead Hunt, one of our best cinematographers, and GMD, our top graphics guy, provided the perfect mix of stunning HD footage and breathtaking motion graphics. Here is the finished eye candy:

Let us know what you think! And check out

Video Services – How to Choose the Best Video Production Company

So you want to make a great corporate video? Choosing a great video production company is the key to success.

Start with trust – knowing that your producer is capable of creating a corporate video that exceeds your expectations, and has done so for client after client. You want a producer who can answer all your questions… and who knows the right questions to ask you. You want a producer who can guide you through the entire video production, from developing the initial concept, all the way to your final presentation.

Here are some key …

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